Archive for October, 2012

Coastal Living in Palm Beach
October 29th, 2012
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Since Palm Beach is, after all, an island, the idea of coastal living is second nature to us. This view of the Australian Dock, with its sleek white boats twinkling in the waters of the Intracoastal waterway (above, photographed just this morning), is one we count ourselves lucky to see every day.

So we were delighted when the editors of Coastal Living magazine found us, many months ago, in the crowded, and rather less sun-dappled, waters of the National Stationery Show at the Javits Center in New York.

Now here we are at last, with the new issue on our shores (photographed on sandy Palm Beach, above), and our card featured in their wrap-up of the best nautical-themed stationery (below).

Perhaps you can spot the bright blue and red J.Falkner card in the center of the page (above).

Our Lifesaver Thank You cards are available at fine stores across the country, including our fave local shop, Stationer on Sunrise here in Palm Beach. And naturally you can also find them at our online shop here.

A Little Lace Dress Becomes a Birthday Card
October 5th, 2012

Sometimes, we just get a feeling. And what we’ve been feeling lately is … Lace. Yes, that’s lace with a capital L, if the recent runways and red carpets are anything to go by. We’ve been pinning tearsheets of lovely lace dresses for the last few months (see our mood board above, featuring Jennifer Lopez, and fashion from Louis Vuitton, Valentino and Dolce Gabbana), thinking there must be a card in there somewhere.

After all, if we promise to be the card company that really delivers the latest fashion trends — and we do — we have to get down with lace.

The new approach to lace that makes it modern sees it being used as a overlay against a solid, often vibrant, color. Erdem, the talented young Canadian designer based in London, is proving a master at this, with fans such as Kate Middleton (top left) and, most recently, Downton Abbey’s Michelle Dockery (right).

We were inspired to create a similar effect with our design. We wanted the lace to appear like a drape of fabric over the rich pink panel, much like Michelle’s dress. Ok, now we have the visual — what about the words?

Think of lace, and the first thought that probably comes to mind is sexy. Which is not a word that sits immediately on our list of chic, witty card words. So we pondered, and discussed. Until finally someone exclaimed, with a measure of exasperation: “Surely no one would ever really mind being called sexy?”

So there you have it: Happy Birthday, Sexy. We hope you won’t mind receiving this card.

(This card is fresh from our brand new collection of greeting cards that mix up the latest fashion trends. Lipstick kisses, leopard patterns, and python prints — each is paired with a gold metallic envelope. Have a quick look at them here.)